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Online Shop Content Calendar

A content calendar for an online shop: plan posts by channel, track status and log results and orders, with a month view and 3 charts. XLSX with a blank copy.

ForSmall business

Dashboard tab: Posted 9, Engagement rate 4.2%, Due next 7 days 4, Orders from posts 23; doughnut chart of Posts by pillar; bar chart of Engagement rate by channel; column chart of Posts by month,...Month View tab: columns Mon, Tue, Wed, Thu, Fri, Sat, Sun; 11 sample rows.Posts tab: columns Date, Channel, Topic, Status, Reach, Rate (auto); 15 sample rows.Channels tab: columns Channel, Planned, Posted, Reach, Engagements, Rate; 5 sample rows.

DashboardPreviews of the Dashboard, Month View, Posts and Channels tabs with sample data, drawn from the file. Fonts and chart styling can differ in Excel, Numbers and Google Sheets.

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What's inside

Format
XLSX, CSV
Contents
6 tabs · 3 charts
Version
1.0 · Updated 7 Oct 2026
Licence
Commercial What this means
Checked
Checked before it ships
  • online-shop-content-calendar.xlsxXLSX · 72 KB
  • online-shop-content-calendar-blank.xlsxXLSX · 69 KB
  • online-shop-content-calendar.csvCSV · 3 KB
  • LICENSE.txtadded to every download

About this item

A content calendar for an online shop that posts on a photo feed, short video, a newsletter and a blog. It has 6 tabs: Start Here, Dashboard, Posts, Month View, Channels, Settings. Plan each post by date and channel, mark it Idea, Drafting, Scheduled or Posted, and see the month at a glance. The Dashboard with 3 charts shows how many posts went out in the month you pick (9 in the sample data), the engagement rate, what is due in the next 7 days and the orders that came from your posts. You type reach, engagements and clicks yourself after posting, so nothing has to be linked to any platform. An Orders column adds up the orders each channel brings in, and the fourth Dashboard tile shows orders from posts. Posts says Late 3 days, Due today or Due in 2 days next to every row that is not posted. You get two files: one with sample data so you can see it working, and a blank copy with the same formulas. Nothing is password-locked. Made for Excel (XLSX).

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